Internet Marketing can be defined as marketing efforts that use the web, mobile devices and email to drive sales and visitor conversion through electronic commerce in addition to sales leads from web sites or emails. Internet marketing has become very important in recent times due to the increased use of the internet by the world population. As at 2014, there were over 2.92 billion internet users, up from 2.71 billion from 2013, this has made internet marketing necessary for every business to thrive in the digital age. Other advantages of the internet marketing over the traditional forms of marketing is the low cost and the targeted reach it provides the advertiser.
This Internet Marketing course intends to teach the student all the many aspects of internet marketing which involves improving visibility of the business, ensuring conversion, building a community and driving sales. The student would be able to immediately apply for an internet marketing job after the course or start their own internet marketing company. This internet marketing course also explains the concepts of digital marketing and how internet marketing and digital marketing are related.
WHO SHOULD TAKE THIS COURSE
Best online learning experience. Extremely helpful trainers!
Industry aligned and crisp course, helped me in updating my skilss !
All modules covered completely in time.