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Adv. Certification in Social Media Management

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Adv Certification In Social Media Management

Name: Adv. Certification in Social Media Management
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The Social Media Management Course at TGC India helps students and professionals master the art of managing brand presence across popular platforms like Instagram, Facebook, LinkedIn, X (Twitter), and YouTube. The course covers everything from strategy building, content planning, and audience engagement to analytics and paid promotions. Learners gain hands-on experience using real business pages, content scheduling tools, and campaign analysis dashboards, preparing them for roles in digital marketing agencies, startups, and personal branding.

Classes starting from 15 Nov, 2025

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Course Schedule

Regular Track Fast Track

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Nov 03 Regular

Mon-Fri (2 months) 2 months

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Nov 15 Weekend

Sat-Sun (2 months) 2 months

Nov 17 Regular

Mon-Fri (2 months) 2 months

Dec 01 Regular

Mon-Fri (2 months) 2 months

Dec 06 Weekend

Sat-Sun (2 months) 2 months

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Why enroll for Adv. Certification in Social Media Management?

Receive a professional certificate recognized by marketing agencies and digital firms.

Get ready for jobs, freelance projects, or managing your own brand pages.

Learn to use Meta Business Suite, Buffer, Canva, and analytics dashboards.

Trained by professionals working in social media marketing and brand management.

From creating content calendars to analyzing insights.

Learn by managing live social media pages and campaigns.

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Courses Benefits

Designations

Annual Salary

Hiring Companies

Want to become a Freelance Social Media Consultant ?

Annual Salary

Hiring Companies

Want to become a Freelance Social Media Consultant ?

Annual Salary

Hiring Companies

Want to become a Freelance Social Media Consultant ?

Annual Salary

Hiring Companies

Want to become a Freelance Social Media Consultant ?

Annual Salary

Hiring Companies

Want to become a Freelance Social Media Consultant ?

Course Benefits

Freelance Social Media Consultant

Annual Salary

Hiring Companies

Want to become a Freelance Social Media Consultant?

Community & Brand Engagement Specialist

Annual Salary

Hiring Companies

Want to become a Community & Brand Engagement Specialist?

Digital Marketing Executive

Annual Salary

Hiring Companies

Want to become a Digital Marketing Executive?

Content Strategist

Annual Salary

Hiring Companies

Want to become a Content Strategist?

Social Media Manager

Annual Salary

Hiring Companies

Want to become a Social Media Manager?

Advantage TGC

Live Interactive Learning

World-Class Instructors
Expert-Led Mentoring Sessions
Instant doubt clearing

Lifetime Access

Course Access Never Expires
Free Access to Future Updates
Unlimited Access to Course Content

Online Support

One-On-One Learning Assistance
Help Desk Support
Resolve Doubts in Real-time

Hands-On Project Based Learning

Industry-Relevant Projects
Course Demo Dataset & Files
Quizzes & Assignments

Industry Recognised Certification

TGC India Training Certificate
Graded Performance Certificate
Certificate of Completion

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Skills Covered

Social media strategy and campaign planning
Content calendar creation and visual design using Canva
Platform management across Meta, LinkedIn, YouTube, and X
Paid ad campaign setup and performance tracking
Analytics interpretation and monthly reporting
Brand storytelling and audience engagement
Client management and portfolio presentation

Tools Covered

Course Syllabus

Curriculum Designed by Experts

DOWNLOAD CURRICULUM

Introduction to Social Media Platforms
5 Topics

Topics

Role of social media in brand marketing
Platform overview – Facebook, Instagram, LinkedIn, YouTube, X
Identifying the target audience
Understanding content types (photo, video, reels, stories)
Setting goals for brand growth

Hands-On

Create business pages on multiple platforms.
Research and analyze competitor pages
Identify the brand audience personas.

Skills You Will Learn

Understanding social platforms and audience targeting

Download Full Syllabus

Content Strategy & Planning
5 Topics

Topics

Building a monthly content calendar
Visual content planning using Canva
Tone of voice and content pillars
Hashtag research and caption writing
Aligning posts with brand objectives

Hands-On

Plan a 15-day social media content calendar.
Create 5 visual posts using Canva.
Write captions and hashtags for brand categories.

Skills You Will Learn

Content ideation and planning for engagement

Download Full Syllabus

Social Media Tools & Scheduling
5 Topics

Topics

Using Meta Business Suite and Buffer
Post scheduling and automation
Insights, analytics, and performance tracking
Understanding posting time and frequency
Managing multiple brand accounts

Hands-On

Schedule posts using Business Suite
Create weekly reports from analytics data.
Manage engagement via comments and messages.

Skills You Will Learn

Social media scheduling and performance monitoring

Download Full Syllabus

Brand Building & Engagement
5 Topics

Topics

Brand voice and personality on social media
Storytelling for audience connection
Influencer collaboration and UGC (User Generated Content)
Handling community feedback and DMs professionally
Building trust and follower loyalty

Hands-On

Create brand story visuals.
Plan an influencer collaboration concept.
Design engagement activities like polls or giveaways

Skills You Will Learn

Community engagement and brand storytelling

Download Full Syllabus

Paid Campaigns & Promotions
5 Topics

Topics

Introduction to Meta Ads Manager
Boosting posts and creating ad objectives
Audience targeting and budget allocation
Monitoring ad performance and ROI
A/B testing for creatives and captions

Hands-On

Create and manage a paid Meta Ads campaign.
Compare ad results using analytics.
Prepare a campaign performance report.

Skills You Will Learn

Social media advertising and analytics

Download Full Syllabus

Analytics, Reporting & Optimization
5 Topics

Topics

Understanding reach, impressions, engagement, and CTR.
Tracking KPIs and monthly reports
Using Google Sheets for social reporting
Content optimization based on performance
Building data-driven growth strategies

Hands-On

Generate insights from the analytics dashboard.
Create a monthly social report.
Optimize content strategy using data trends.

Skills You Will Learn

Social analytics and campaign reporting

Download Full Syllabus

Final Project & Portfolio Development
5 Topics

Topics

Managing a live brand or mock social media account
Planning, designing, and posting a month-long campaign
Ad setup, engagement analysis, and report creation
Case study preparation and portfolio presentation
Evaluation and feedback session

Hands-On

Manage a full 4-week campaign for a brand.
Document growth results and insights
Create your own case study portfolio.

Skills You Will Learn

End-to-end social media management and reporting

Download Full Syllabus

Mock Interviews

Prepare & Practice for real-life job interviews by joining the Mock Interviews drive at TGC India and learn to perform with confidence with our expert team.Not sure of Interview environments? Don’t worry, our team will familiarize you and help you in giving your best shot even under heavy pressures.Our Mock Interviews are conducted by trailblazing industry-experts having years of experience and they will surely help you to improve your chances of getting hired in real.

How TGC India Mock Interview Works? cycle

Projects

Showcase your skills with real industry projects designed around practical use cases. Work on assignments that mirror today’s IT challenges and gain the hands-on experience employers look for.Gain hands-on expertize in Top IT skills and become industry-ready after completing our project works and assessments.By completing these projects, you’ll have impressive, job-ready work to feature in your resume, helping you stand out to top recruiters and opening doors to high-paying career opportunities.

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Course Description

Can I manage client pages after this course?

Yes, this course prepares you to handle client social pages professionally.
Will I learn Instagram reels and content strategy?

Yes, the course includes strategy planning for reels, stories, and engagement growth.
Does the course include practical projects?

Yes, you’ll handle both a brand campaign and personal branding project.
Will I learn how to run paid ads?

Yes, you’ll learn ad creation, targeting, and budget optimization.
What tools will I learn in this course?

Meta Business Suite, Canva, Buffer, Google Sheets, and other content scheduling tools.

Course Projects

Social Media Campaign for a Brand

Brief: Plan and execute a 4-week content and ad campaign for a real or mock brand. Cover calendar planning, creative posting, engagement, and result tracking. Key Outcomes: Learn real campaign workflow Practice using analytics for decision-making

Personal Branding Page Setup

Brief: Create and manage your personal page as a professional or influencer. Build posts, reels, and highlight stories that reflect your niche and style. Key Outcomes: Learn page growth and consistency strategies Build your own online brand identity

Course Certification

Will my projects become part of my portfolio?

Yes, both projects will be featured in your personal or professional case study portfolio.
Is the certificate recognized in the industry?

Yes, the certification is recognized by marketing and creative agencies.
Can I freelance after this course?

Yes, you can manage multiple client pages or work remotely as a freelancer.
Does TGC offer placement support?

Yes, TGC connects students with digital agencies and startups hiring social media executives.
What jobs can I apply for after this course?

You can work as a Social Media Manager, Content Executive, or Brand Strategist.

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Raju Alam Raju Alam

Piyush Sahu Piyush Sahu

Harsh Gupta Harsh Gupta

Ritik Kandari Ritik Kandari

Palak Bhatia Palak Bhatia

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Frequently Asked Questions (FAQs)

Will I get a certificate after completion?

Yes, you’ll receive a TGC Social Media Management Certificate after project submission.
Is this course available online and offline?

Yes, both formats are available at TGC centers and live online.
What is the course duration?

The course runs for 2 months including projects and portfolio creation.
Do I need marketing experience?

No, this course is beginner-friendly and focuses on practical learning.
Who can join this course?

Students, freelancers, small business owners, and marketing aspirants who want to manage social platforms effectively.