Adv. Certification in Search Engine Optimization (SEO Course)

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    INTRODUCTION

    Search Engine Optimization (SEO) are the activities carried out on the page and off the page of a website to improve the visibility of the website in the search engines.

    TGC is a leading institute for SEO Courses in Delhi and Jaipur with the legacy of thousands of passed out students.

    OBJECTIVE

    The Search Engine Optimization Course would teach students how to carry out both off page and on page search engine optimization activities on a website and how to use Search engine optimization tools to gauge a website and check the results of all search engine optimization activities carried out on a website as compared to that of a competitor with a similar brand or keyword.

    COURSE OUTLINE

    • Introduction to Search Engines functionality
    • Search Engine on and off page optimization
    • Keyword Research, Analysis Through Google Analytics and Google Search Console
    • Search Engine Optimization tools
    • Content strategy and Blogging
    • Link Building strategy
    • Google Algorithms
    • Global Search Engine Optimization

    SEO COURSE BREAKDOWN

    MODULE 1
    Introduction to Search Engines functionality

    • History of search engines
    • How search engines work
    • The anatomy of a search results page
    • Organic vs sponsored search results
    • Search engine crawling, indexing and caching
    • Schema, Rich snippets, and data structure
    • Penguin, Panda, Hummingbird & other algorithms

    MODULE 2
    Search Engine on and off page optimization

    • Content optimization
    • Anchor Texts
    • Title optimization
    • Internal and external linking
    • The relevance of architecture in optimization
    • Video optimization

    MODULE 3
    Keyword Research, Analysis, and keyword terms

    • Keyword density
    • Keyword prominence
    • Keyword positioning
    • Keyword planner
    • Keyword ranking

    MODULE 4
    Search Engine Optimization tools

    • Google Analytics
    • Google webmasters and working with penalized sites
    • Google keyword planner tool
    • Google My business and bing places
    • Alexa rank checker
    • URL rewriting tool
    • Cloaking checker
    • Google PageRank tool/ Moz PA/DA, Alexa, and other ranking tools
    • Backlink anchor text analytics
    • Errors Types and Redirects
    • Rank signals
    • Backlink Builder
    • All in one SEO packs

    MODULE 5
    Search engine optimization during web design

    • The title, Meta description, and meta keyword
    • Spider-friendly code design
    • Navigation element plan
    • Search Engine compatibility and web layout for search engine optimization

    MODULE 6
    Back Linking

    • Directory submission
    • Social media posts and shares
    • Guest posting and Article submission
    • Blog commenting
    • RSS feeds
    • Links solicitation, One way links, two way links and links farms

    MODULE 7
    Spamming in Search Engine Optimization

    • White Hat vs Black hat vs Grey hat SEO Techniques
    • Duplicate content
    • Cloaking and phishing
    • Page redirects
    • Doorway pages
    • Hidden text
    • Keyword stuffing
    • Link farms

    MODULE 8
    Global Search Engine Optimization

    • Optimizing a website for global presence
    • Optimizing for websites such as Baidu and Yandex

    BY THE END OF THE Search Engine Optimization Course, STUDENTS WOULD BE ABLE TO

    • Effectively optimize a website for excellent organic search results.

    CAREER OPTIONS AFTER COURSE

    Students who complete this course have the following career options

    • Search Engine optimization manager
    • Search Engine Optimization specialist


    WHY TGC INDIA?

    TGC India is a leading Digital art and Digital marketing with branches across the country.  TGC India has highly qualified and experienced staff.  The Search Engine Optimization (SEO) Course with TGC India is a 100% practical course and it comes with a 100% job placement guarantee. The SEO course with TGC India involves team projects, certification coachin, and post-course online support. Take an SEO course with TGC India today.

    Upcoming Batches:

    Starts Duration
    (Normal Track)
    Duration
    (Fast Track)
    Days  
    17th Dec
    4 weeks 2 weeks Mon-Fri
    15th Dec
    8 sessions NA Sat & Sun
    29th Dec
    4 weeks 2 weeks Mon-Fri
    1st Jan
    8 sessions NA Sat & Sun

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    Contact Us for Fee
    • Contact for Fee
    • 1 week, 3 days
  • Toll free: 1800 3070 2228
  • Mobile: +91-9582786406 / 07
  • Email Us : [email protected]
  • Whatsapp : +91 98100 31162
  • Drop Us A Query


    Course Key Features

    Course Duration

    Normal Track: 1 Month ( 2 Hours/ 3 Days)

    Fast Track: 15 Days ( 2 Hours/ 5 Days)

    Weekend Batches: Available (Sat. & Sun/ Only Sundays)

    Assignment

    Brilliantly designed assignments covering Primary, Intermediate and Advanced level evaluations in seo

    Project

    Live Projects (Individual and Group) with hands on experience on real time problem solving techniques

    Post Training Assistance

    Continual assistance in knowledge and application updates to broaden subject horizon

    Study Material

    Meticulously designed Course material including Course booklet, Training Videos, Tips and Tricks & Resource files etc.

    Portfolio

    An expert level SEO live project report endorsed by digital marketeers.

    Certification

    TGC Autonomous Certificate in Search Engine Optimization (SEO)

    Google Reviews

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    Aravind Kumar
    Aravind Kumar
    06:27 04 Jun 18
    It was the most challenging but the best experience I had. All the teachers (especially Ravi Sir ) were supportive and helpful all the time. With one word they are amazing. TGC India was definitely the correct place for my career boost.Thanks to everyone, I enjoyed every single moment. Thanks for this great opportunity and the unforgettable time.
    Aditya Chauhan
    Aditya Chauhan
    06:22 14 Jun 18
    TGC Animation and Multimedia My experience with this institute and their staff was amazing. I loved the ambiance here and the way teachers deal with students was quite satisfactory. I personally liked Ashwani sir's way of teaching, he is an amazing competent teacher, frank in nature and diligent too. I would recommend this institute to anyone looking for web design course.
    sarika singh
    sarika singh
    09:40 13 Jun 18
    Very helpful, friendly and supporting atmosphere there. We had Very motivating trainer. Good teaching skills, we were provided notes and made to give test very regular. We Learned everything with joy. I want to recommend TGC Animation to all of you if you wish to learn python programming language in Delhi.
    Prashant Kumar Aaley
    Prashant Kumar Aaley
    07:43 07 Jun 18
    I have a wonderful experience in TGC has great environment and support faculty. I had done graphic design From TGC Animation. Faculties was also very supportive.
    Abhishek Inderyas
    Abhishek Inderyas
    09:04 19 Apr 18
    I have done graphic Designing course from TGC Multimedia and Animation. My experience has been very descent and great with the faculty as well as the teacher coordinator - Mr Zakir sir. He has guided me all along this way towards the new beginning the field of designing. I would suggest all who are interested to pursue their dreams seriously, must attend TGC for best guidance and teaching.
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